What Our Clients Say

• “For the evaluation of testimonials and brand fit we highly value the services of cpi CELEBRITY PERFORMANCE in our marketing decisions.“

  Robert Schäffler, Director Board Office Henkel Beauty Care

• “The tools and analyses of cpi CELEBRITY PERFORMANCE enable us to quickly and effectively select adequate testimonials.“

  Bernd Meyer, Managing Director Consulting, DDB Tribal Düsseldorf

• “cpi CELEBRITY PERFORMANCE is a great tool to shift the decision to select the right celebrity as a testimonial from gut feeling to brains.“

  Stephan Rebbe, CEO Kolle Rebbe

• “The success of a testimonial campaign is determined by a multitude of aspects. When selecting a testimonial, companies should minimize the risk by not only relying on their intuition. cpi CELEBRITY PERFORMANCE offers innovative tools and empirical analyses for making the right choices when creating testimonial campaign.“

  Peer Christian Naeher, Marketing Manager, Daimler AG, Mercedes-Benz Sales Germany

• “cpi CELEBRITY PERFORMANCE delivers well-grounded analyses for the optimal advertising leverage of our artists and their music.“

  Georg Sobbe, Manager Marketing Services, Universal Music Entertainment GmbH

• “Thanks to the analyses of cpi CELEBRITY PERFORMANCE, we at Tirendo managed to get a detailed assessment of the impact of our successful campaign with Sebastian Vettel. This will help us in particular in the development of future advertising campaigns featuring celebrities.“

  Dirk Busse, Head of Offline Marketing, Tirendo

• “The data base of cpi CELEBRITY PERFORMANCE contains multi-faceted information on celebrities that is high value for our daily business. It enables us to perform a great variety of investigations in a highly efficient manner.“

  Oliver Dederichs, CEO Dederichs Reinecke & Partner

• “Using the data base of cpi CELEBRITY PERFORMANCE we are able to track the presence of our local musicians in the web on a daily basis and compare it to the performance of other artists.“

  Valerie Brugger, Business Development Manager, Sony Music Entertainment Austria

• “Thanks to the in-depth analyses of cpi CELEBRITY PERFORMANCE we can guarantee that we choose the right brand ambassador in every single case.“

  Rebekka Racky, Product Manager, Naturwohl Pharma GmbH

• “Being a growing start-up company, we highly value partners that are fast, flexible and highly professional - partners such as cpi CELEBRITY PERFORMANCE.“

  Björn Kolbmüller, CEO Flaconi.de

• “Thanks to the analyses of cpi CELEBRITY PERFORMANCE we are able to provide our clients with highly value information for the valuation and selection of testimonials.“

  Alexander ten-Hompel, Supervisor Management, McCann Düsseldorf

• „The studies and rankings of cpi CELEBRITY PERFORMANCE provide us with exciting insights regarding the evaluation of celebrities and of those who would like to become a celebrity. Celebrity Marketing related content is always a highlight for our readers.”

  Christian Thunig, Deputy Editor-in-Chief